Growth hacking is a process of rapid experimentation across marketing funnel, product development, sales segments, and other areas of the business to identify the most efficient ways to grow a business.
Growth hacking is particularly prevalent with startups but the culture is shifting to SMB and larger enterprises. It provides a way to quickly test the waters for new products, services and business models without having to shift company resources and/or staff.
It could also be that your organisation is struggling to arrive at its goals and KPIs. A possible botched service or product or an business model no longer fit for the current market.
Business development/Growth hacking entails tasks and processes to develop and implement growth opportunities within and between organizations. Its a methodology that require a subset of fields so come to well rounded solutions.
How can I help you?
I can provide your organisation with new ways to achieve growth and new business through a variety of skills I’ve amassed in the past 15 years through study and experience:
- Programming & Coding
- Visual Design (UX/UI)
- SEO (Search Engine Optimalisation)
- (Social) Marketing
- Data & Analytics
- Project Management
- A vast interest in IT and digital services
I start with understanding the core product offering, end user behaviors, developing customer profiles and creating a marketing strategy to target these potential customers.
Based on the core competencies of the product/business, trends in the market and what the current business structure/skill-set can support, the organisation can work towards attainable and realistic goals.
If business changes are required to meet this growth, a detailed business plan can be developed with a focus on step by step changes in line with the marketing plan to support the demands of growing sales and the move from micro-business to enterprise.
Can your organisation benefit from improving, growing or new business? Just contact me with the form below.